Talking About Yourself on Social Media: For those of you with a social media account, take a minute to think back through your recent posts. The majority of you will find that most posts are in some way related to you – to what you’re doing, what’s happening in your life, or – if you’re ‘that guy’ – to what type of food you’re eating. This is pretty common. What… read more →
When considering social media, one of the key metrics we all look at is the number of followers, re-tweets, likes and favourites etc. – these are of course important, but small business owners need to think about potential return on investment in social media terms. Every minute you spend on Twitter is a minute you could be spending doing something else; every pound you spend on social media management is… read more →